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Presentations from all the key speakers at the Active Ageing Seminar 2011 can now be downloaded for further review in your own time:

Setting the Scene: Older adults, physical activity and public health - the context & changing landscape

Dr Dawn Skelton - Reader in Ageing and Health, Glasgow Caledonian University and member of the UK Wide expert panel on Older People and Physical Activity recommendations (pdf)

David Sinclair - Head of Policy and Research, International Longevity Centre, UK (ILC-UK) (pdf)

Jennifer Banks-Smith - Health Promotion Manager, Hounslow & Richmond Community Healthcare NHS Trust (pdf)

Reaching the older customer: Marketing, promotion and targeting - methods and strategies

Peter Gilheany - Director, Forster AGEncy (pdf)

For a free copy of Forster's Engaging Communications guide contact peter@forster.co.uk or visit www.forster.co.uk

The older adult experience: Keeping your clients satisfied

Cherry Baker - Owner & Manager, Sawmills Studio; Fitness teacher, author & presenter (pdf)

Additional Session Notes (pdf)


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